
These tools typically offer features that allow you to identify profitable keywords. You can also learn what keyword searchers users are using in the queries to find your website. This will provide plenty of valuable insights into how your website performs in different countries.įor example, when using the tool, you can click on the Countries tab to learn where your website or pages rank for specific keywords in different countries. This free tool from Google not only helps you track popular queries but also allows you to monitor your individual pages’ rankings. Check Your Website’s SERP Performance in Google Search ConsoleĪ better option might be to use Google Search Console. Keep in mind, however, that none of these methods might offer the most accurate results, and you’ll still get a lot of results from your own location. When the results page opens, you’ll add &near=London at the end of the URL. Add &near=location, where “location” is the specific location you want to look at, at the end of the URL in the search bar.įor example, let’s say you want to see the search results for restaurants in London by using the query restaurant near me. To solve the problem, you should add a local parameter to your search. The problem with these two methods is that they provide results on a country level, which is not ideal if you want results from a specific location. Under these settings, you can choose a specific country. You can then scroll to the bottom of the page that opens, where you’ll find an option to change your Region Settings.

In the dialog box that opens, you’ll then click Search Settings. Your first option to track your website’s SERP for different countries is by using Google itself.įirstly, you can go to Google’s homepage and click on Settings at the bottom of the screen. You Can Use Google to Track Your SERP Performance by Location So today, we’ll show you how to track your website’s SERP performance in different countries. In this case, you’ll want to feature high in the search results of every country you operate in. The problem arises when you run a global business that relies on traffic from different countries. If your website depends on traffic from a specific location, you’ll need to ensure that it features high in those location-specific search results. Now, there are several factors in this algorithm, and one of the most important is location.įor example, if a user searches for a restaurant, it will be of little use if they get a link to a restaurant thousands of miles away.


Whenever someone performs a Google search, Google’s algorithm tries to understand what they really want.
